Château de Pommard is looking for an E-Commerce Marketing Manager in Paris, France. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Transfer business objectives into an annual e-commerce marketing strategy to achieve web traffic, lead generation, new customer acquisition and online sales goals in our core markets.
• Get and manage the online customer shopping experience, ensuring products and content are accurate, up to date and driving business results.
• Head the development, implementation, and evaluation of compelling digital campaigns to drive qualified website traffic that converts into leads and online sales.
• Direct the paid and organic digital marketing channels (SEO, SEM, Display, Social, and Email) to achieve goals against a target ROI.
• Apply a data-driven approach to planning, budgeting and analyzing campaign KPI’s across each channel and geography in support of annual, quarterly and monthly business goals.
• Communicate regularly to the marketing team and executive team on key performance indicators (KPIs).
• Independently prepare and manage Google Analytics for daily monitoring of website performance to monitor KPI’s and make recommendations for testing and improvements.

Job Requirements:

• Bachelor’s degree in marketing, communications or business, an MBA is highly desired.
• Minimum 5 years professional work experience in an e-commerce marketing role, agency or in-house with a dynamic brand.
• Effective knowledge across core digital channels such as (SEO, SEM, display, email, social and remarketing).
• Deep understanding of utilizing marketing automation to drive business results.
• Proven experience in the United States, the United Kingdom, and China markets.
• Familiarity with CRM and digital marketing tools including (Salesforce, Marketing Cloud, Google Analytics, Google Adwords and Facebook Business).
• Expert technical skills and a practical knowledge of web technologies (HTML, JS and CSS).
• Solid data management and analytical skills, adept at setting up and e-commerce reporting and analyzing digital campaign performance.
• Strong written and verbal communication skills in both French and English.

About Château de Pommard:

the winemaking families of Château de Pommard have left their indelible footprints in the soil. From the Micaults, the first family of Pommard, to the Marey-Monges, the most influential dynasty in all of Burgundy, and now our family, Famille Carabello-Baum, has the honor of guiding the estate forward into the future.