JAC Recruitment Group is looking for a Digital Marketing Program Manager in Hong Kong. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Operate with clients to develop and deploy marketing strategies and plans.
- Improve and maintain strong relationships with Digital River’s marketing clients.
- Effectively control client expectations and timelines associated with implemented strategies.
- Design and optimize campaigns across channels.
- Direct the communication through email, phone and direct contact.
- Organize with the internal teams to ensure messaging is optimized to ensure campaign success.
- Produce clients with direction to increase revenue.
- Closely observe performance against KPIs and identify areas of improvement through data analysis.
- Present the strategic insights and recommendations to improve program performance.
- Estimate opportunities to grow the managed account and work with the marketing director to propose new strategies.
- Follow the effectiveness of marketing campaigns and analyze results and business impact.
- Lead the internal and external reporting.
- Generate insights into results and recommendations for how to improve and optimize going forward.
- Head the program budgets.
- Analysis and stay informed of industry trends and performance benchmarks.
- Promote creative concepts to increase the value of MarketForce as a leader in the marketplace.
- Explore opportunities to mentor and teach junior level employees.
Job Requirements:
- Bachelor’s degree in marketing or related field.
- Minimum 4 years of experience in digital marketing program management.
- Deep understanding of digital space and thorough technical knowledge.
- Effective experience in a client facing role with emphasis on developing the client relationship.
- Familiarity with the Microsoft office suite.
- Proficient experience with paid search, programmatic advertising and social media advertising.
- Expert knowledge of various industry-appropriate tools and platforms.
- Demonstrated experience in E-Commerce focused marketing strategies.
- Solid analytical and project management skills.
- Strong written and oral communication and presentation skills to communicate effectively both internally and externally.
- Proven skills in English. Proficiency in Cantonese, Mandarin and Japanese a plus.
About JAC Recruitment Group:
JAC Recruitment has become a truly international recruitment consultancy with a focus on the markets across Asia, but have still maintained important strong local foundations in each of our operations.