Digital Marketing Jobs & Apprenticeships

Frank Davis

Australia

Expires on 2018-03-02

Job Type Full Time Experience Needed +5 Years Career Level INTERMEDIATE – UPPER LEVEL

Digital Marketing Manager

Intuit is looking for a Digital Marketing Manager. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Develop an SEM, display and paid social media roadmap including strategies, processes and tools to drive growth.
  • Own the paid media financial targets and work towards rapid growth.
  • Cooperate with SEO and content team members to ensure a cohesive paid, owned and earned strategy.
  • Partner with product and marketing teams to develop and execute paid media strategies ensuring integration and cohesiveness.
  • Be ahead of the curve with new media and paid media opportunities, test and prove through rapid experimentation including mobile marketing.
  • Maintain and grow paid media reporting infrastructure including performance tracking and weekly optimization.
  • Analysis of data to continuously improve conversion and ROI of paid media channels.
  • Collaborate with central and global paid media partners to build world-class practices.
  • Own channel planning and forecasting on a yearly, quarterly and monthly basis, including managing budgets to ensure efficient CPA.

Job Requirements:

  • Bachelor’s degree or equivalent related work experience in marketing and/or sales.
  • Minimum 5 years of experience in online acquisition space.
  • Proven knowledge of online acquisition (search, programmatic and content) tactics including leveraging customer insights to drive web sales channel growth experience.
  • Effective experience in real-time performance optimization of results and managing significant advertising budget.
  • Deep understanding of quantitative and qualitative analysis to justify proposed actions and contingencies including experience with A/B and multivariate testing.
  • Advanced experience with (AMO, SiteCatalyst, x+1 and Adlens) or similar platforms.
  • Expert knowledge of influencing and guiding people outside of reporting structure in a matrix environment.
  • Outstanding communication and organizational skills.
  • Ability to clearly present ideas, updates and results to business partners.
  • Strong team player with a client partnership mindset to interact effectively with technical and non-technical colleagues.

About Intuit:

Intuit is a business and financial software company that develops and sells financial, accounting and tax preparation software and related services for small businesses, accountants and individuals.

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