Digital Marketing Jobs & Apprenticeships

Betty Haynes

USA

Expires on 2018-06-15

Job Type Full Time Experience Needed N/A

Digital Marketing Manager

Unidine is looking for a Digital Marketing Manager in Massachusetts, USA. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Design and execute all digital marketing including (SEO or SEM, marketing database and display advertising campaigns).
  • Produce and measure experiments and conversion tests.
  • Analysis products, services and current strategies to identify new opportunities.
  • Examine attribution metrics and suggest solutions to boost growth.
  • Bring new and creative growth strategies.
  • Appropriate strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
  • Implement conversion points and optimizes user funnels.
  • Estimate emerging technologies and provide thought leadership and perspective for adoption where appropriate.
  • Develop the usability, design, content and conversion of the company website.
  • Take responsibility for planning and budgetary control of all digital marketing campaigns and forecast marketing campaign growth and ROI.
  • Communicate, interview and hire (third-party graphic designers, web designers, and videographers) to create unique and engaging content.

Job Requirements:

  • Bachelor’s degree in marketing or a related field.
  • Proficient experience in B2B and digital marketing.
  • Effective experience in leading and managing (SEO/SEM, marketing database, email, social media and/or display advertising campaigns) including (Google AdWords).
  • Advanced knowledge of identifying target audiences and devising digital campaigns that engage, inform and motivate.
  • Deep understanding of optimizing landing pages and user funnels.
  • Expert working skills with A/B and multivariate experiments.
  • Proven knowledge of (HTML, CSS and WordPress).
  • Strong analytical skills and data-driven thinking.
  • Solid communication and excellent interpersonal skills.

About Unidine:

Unidine was founded in 2001 with a focus on providing high-quality service and an unwavering commitment to scratch food preparation. It focuses wholly on providing custom culinary experiences, featuring fresh, from scratch food production with an emphasis on health & wellness.

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