Digital Marketing Jobs & Apprenticeships

Betty Haynes

Canada

Expires on 2018-10-22

Job Type Full Time Experience Needed +5 Years Career Level INTERMEDIATE - UPPER LEVEL

Content & Social Media Manager

Venture Communications is looking for a Content & Social Media Manager in Calgary, Canada. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Design, manage and execute content strategies by translating overall brand strategy into campaigns on appropriate social media channels.
  • Supervise proof-reading and approval of monthly client calendars, adhering to brand voice and tone
  • Improve social media playbooks and How-To documents that comply with up-to-date, international rules, regulations and policies.
  • Operate in collaboration with paid media strategies to amplify efforts; implement boosted content buys.
  • Promote and generate meaningful, shareable content that incites action and engagement (short form copywriting, microcontent).
  • Implement original, curated and engagement-based social media tactics.
  • Conduct and maintain up-to-date analytics and reports on all accounts, with continuous optimization toward key audiences and objectives.
  • Perform social media followership building, through outreach, and day-to-day engagement.
  • Study and social auditing for various industries and segments.
  • An ongoing study of social data and metrics; issuing weekly, monthly and yearly reports and executing appropriate strategies and recommendations for improvement.
  • Plan digital personas from strategic audience research.
  • Stay abreast of all industry trends, insights, topics and best practices with monthly memos.
  • Build, optimize and manage clients’ social profiles and Google Places pages.
  • Execute brand reputation management components for review sites such as YELP and Google Reviews.

Job Requirements:

  • Minimum 5 years in a related capacity (digital, social media, public relations).
  • Expert knowledge of all social media platforms (including but not limited to Facebook, Twitter, Instagram, Google+, Snapchat, Pinterest and YouTube).
  • Effective experience creating for and executing both personal and corporate social media brand presence.
  • Demonstrated understanding of content marketing principles and ability to integrate them into social media publishing tactics.
  • Solid grammar skills and high attention to detail.
  • Proficient experience in tracking conversion metrics and SEO strategy.
  • Familiarity with social media content creation (including blog writing, promotional campaign creation, and infographics) across various channels and media types.
  • Strong photography and editing software experience an asset, including expertise with smartphone-based tools.
  • Proven track record in WordPress and Adobe Design Suite considered assets.
  • Deep knowledge of utilizing social media management software, such as Hootsuite or TweetReach, as well as social listening tools.
  • Sound experience building and growing international brands on social media.
  • Agency experience and French language proficiency considered assets.
  • High attention to detail.
  • Team player with demonstrated ability to work across agency disciplines (analytics, creative, strategy, media).
  • Ability to confidently multi-task various clients and responsibilities with simultaneous deadlines.
  • Able to operate with minimal daily direction with a strong work ethic.
  • Great ability to grow social followership using integrated organic and paid tactics (please provide case studies and samples).

About Venture Communications:

Venture Communications is a marketing communications company that creates, strategic, wise the doubt and frustration of corporate leaders who can’t tell if their marketing is solving or adding to their business problems.

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