The internet has radically transformed retail, both how companies sell and how shoppers buy. Groceries are in a class all their own they have characteristics that make them uniquely challenging to sell online. Take a glance at the most primary concerns for shopping groceries online: 69% of surveyed online shoppers indicated that they have quality concerns …
Promotion refers to any type of marketing communication used to inform or persuade target audiences of the relative merits of a product, service or a brand. American consumers, especially the millennial and generation-z demographics, prefer email as the avenue to receive ads and promotions from brands. Take a glance at the most kind of promotions that …
Ease of use and free returns shipping are the top reasons why consumers in Asia ship returns back to the retailer. Both in-store and online returns drive incremental purchases for consumers in Asia, with 69% have made a new purchase when returning an item in-store and 67% have made a new purchase when shipping a …
One of the difficulties in providing a general budget recommendation is that not all companies are consistent with what they include in their marketing budget. While some companies include any marketing and even sales-related expenses, others would categorize some of those expenses separately as a part of their total budget. Take a glance at the …
Online banking, known also as internet banking, is an electronic payment system that enables customers of a bank or other financial institution to conduct a range of financial transactions through the financial institution’s website. Take a glance at the online banking size in the EU5 markets: the total online banking audience in France is 74% of the total digital population 81%, while Germany total digital …
Content marketing is a form of marketing focused on creating, publishing, and distributing content to a targeted audience online. It is often used by businesses in order to attract attention and expand their customer base. Take a glance at the top used social media platforms by technology marketers: Linkedin is ranked as the most used platform by surveyed marketers with …
In fact, 73% of online shoppers in Asia expect orders placed between 6 p.m. and midnight to qualify for delivery the next day, while 64% of online shoppers in Asia expect orders placed between 5 p.m. and 9 p.m. to get their purchased items in the same day. 33% of Asian online shoppers reported that they are …
The FIFA world cup is of the most interesting events around the world, take a glance at some insights into the world cup fans, 47% of surveyed online users mentioned that they watch the world cup on TV or online. 37% of surveyed fans reported that they watch the world cup on TV, compared to 18% indicated that …
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