The way a site presents its products is essential to e-commerce success the product page is one of the key components of turning a visitor into a customer. It’s the simplest and most common goal of any electronic commerce business. Implementing e-commerce conversion strategies are actually effective and drive customers to make those purchases. Take …
The marketing automation software system, it’s critically important to think about the inputs to whatever system you ultimately end up with. Where are your new leads and new interest ultimately coming from? The system you ultimately purchase should have a clear answer to how it will help you to fill the top of the marketing …
The word chatbots is a derivative of “chat robots,” understood as machine agents that serve as natural language user interfaces to data and services through text or voice. Chatbots allow users to ask questions or make commands in their everyday language and to get the needed content or service in a conversational style. If chatbots …
There are many small and medium-sized companies feeling a little out of their depth when it comes to the digital transformation. Unfortunately, there is no one-size-fits-all approach when it comes to the digital era. But there is an approach for every company, and no firm has to embark on finding it all by themselves. Digital …
Consumers want to use and merchants can support a variety of different payment types across the various mobile operating systems and platforms. Whether it’s within a mobile app or mobile-optimized sites, merchants can accept multiple payment methods. The use of mobile devices for making online payments is increasingly becoming popular due to a large user …
The acceleration of e-payments has supported e-commerce and brought significant benefits. For many businesses, the great combination of e-payments and other online tools can mean easier access to a much wider customer base throughout a country or region, or across the globe. In turn, this has provided customers with greater convenience and choice. However, while …
It’s clear that the physical store still has a role to play in the retail experience. Although online shoppers admit that shopping in a store is still a major part of their shopping routine. Online shoppers agree that they like to browse online and then go to a store to see, touch and try on …
Digital payment is a way of payment which is made through digital modes. In digital payments, payer and payee both use digital modes to send and receive money. It is also called electronic payment. No hard cash is involved in digital payments. All the transactions in digital payments are completed online. Smartphone has emerged as a preferred mode for carrying out digital payments since it …
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