Digital Marketing Statistics & Metrics

Over Half of Facebook Users Watch Videos on the Platform, 2016 | GlobalWebIndex

Uncategorized | Africa

More than half of Facebook users watch videos on the platform, while only 20% of Facebook users upload videos to the site, but on Snapchat only a third of users are sharing videos.

It worth to be mentioned that, 98% of the Middle East and Africa internet users have watched a video clip or visited a video-sharing site in the last month on any platform, compared to 93% globally.

Over Half of Facebookers Watch Videos on the Platform, 2016 GlobalWebIndex


Market Research & Data Technology

GlobalWebIndex is a leading market research company headquartered in London that provides digital consumer insights across 44 countries to the world's largest brands, marketing agencies and media organizations. Maintaining a global panel of more than 22 million connected consumers which leverage to create 25,000 data points to profile internet users around the world. Providing a combination of survey and analytics data. Since launching in 2009, GlobalWebIndex has become one of the UK’s fastest-growing data technology companies.

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