Businesses of all sizes use social media platforms as an easy way to get ahead of the game, because of the massive increase in social media use, advertising and marketing have leveled up. Strategies to target customers have become more precise, cheaper and effective. This is why many startups today are growing faster than ever before.

86% of B2B marketers indicated that LinkedIn is their top used social media platform and an effective source for generating B2B leads, while Facebook is ranked as the second social media platform used by B2B marketers at a rate of 73%, then comes at next Twitter as one of the B2B marketers used social media platform with a rate of 67%.

A Graph Shows The Top Used B2B Social Media Platforms, 2018.