Ramadan, which is the biggest content moment in the MENA region, is upon us. For people, Ramadan is a season dedicated to spiritual progress, a strong sense of community and discipline. But for advertisers, this holy month is an extreme test of impact and connectedness. For brands, it’s a great chance to grab more consumers and increase consumption.
If you’re looking to connect with the right audience during Ramadan and build a creative campaign with data-driven insights, then you need to read the Think with Google cheat sheet to make the most of this holy month.