RESOURCES

Receiving Updates on The Progress of The Delivery Throughout Its Journey is The Most Important UK Online Shoppers Delivery Tracking Factor at a Rate of 62%, 2018 | RoyalMail

Delivery tracking option throughout the fulfillment of the delivery process set clear expectations about when an order will arrive. which can help minimize the potential for order cancellation. It also goes a long way to reducing customer anxiety and boosting customer satisfaction. Being able to trust a retailer to deliver their online purchase is important …

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37% of The UK Online Shoppers Like to Receive Retargeting Ads if They Can Get Better Discounts, 2017 | Criteo

Retargeting is growing as an area of marketing spending. With Google search and display being the dominant retargeting tools. Retargeting converts window-shoppers into buyers. Generally, 2% of shoppers convert on the first visit to an online store. Retargeting brings back the other 98%. Retargeting works by keeping track of people who visit your site and …

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Keeping Online Users Identities Anonymous While Browsing The Web is The Top Reason for Using VPNs at a Rate of 36%, 2017 | GlobalWebIndex

A virtual private network (VPN) allows users to remotely access a private network and share data securely while using a public network such as the Internet. VPNs are often described as exclusive tunnels that travel through the Internet. The key is that no one can peer into your tunnel and no one else can use …

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UK Digital Market Overview – June 2018 | UKOM & comScore

With over 48,7 millions of the UK population who access the internet in 2018, mobile devices’ consumption continues to grow steadily, with over 39 million of them use mobile devices. A recent study conducted by comScore & UKOM on the UK online users to better understand the online behaviour of them. Data revealed that there …

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Know Your Customer: UK Shopper Survey 2018 | Checkout.com

A recent survey conducted by Checkout.com on 1,500 UK shoppers demonstrated the shopping behaviour of all generations to gain a better understanding of how they shop, how they feel when shopping, how long they spend shopping, what influences their perception of brands, and how they like to pay. Take a glimpse at the top line …

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Insights 2018: Attitude Towards Advertising and Use of Ad Blocking | AudienceProject

People don’t like ads. And especially, they don’t like ads in online video clips. So, ad blocking seems to be a big problem for the digital industry. Furthermore, advertisers are challenging to reduce this phenomenon but they’re trying by delivering relevant ads, understanding audiences and improving the ad experience. Advertisers also are eager to collect …

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Worrying About Identities to Be Taken Online is The Top Internet Security Concern in The UK With a Rate of 65%, 2018 | LloydsBanking

Privacy and security concerns of consumers have been touted as one of the barriers to the growth of any online transaction. These concerns increase the risk perception of consumers. Understanding the consequences of privacy and security concerns and their relationship to risk perceptions may provide a solution. The relationship between privacy and security is investigated using …

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Knowing That The Bank is Protecting Client’s Money is Ranked as The Top Factor That Could Reduce Worries About Online Security With a Rate of 65%, 2018 | LloydsBank

The payment approaches via the internet and the network are growing at a furious pace. In this way, the variety of electronic payment systems consists of numerous types to achieve a strong level of security. However, in parallel, the attacks procedures and strategies are as advanced as security solutions. Identity theft is a crime in …

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Brands Reported That It is Hard to Hand Over the Digital Campaign Data Analysis Task to Artificial Intelligence With Rate of 59%, 2018 | Albert

AI marketing is a method of leveraging customer data and AI concepts like machine learning in marketing strategies to anticipate the customer next move and improve the customer journey through relevant content and individualized automation. For many marketers, the problem with marketing today isn’t a lack of knowledge or skill to create personalized campaigns, but …

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Accessing & Managing Money 24 Hours a Day is The Most Important Benefit For Digital Banking Users in The UK With a Rate of 81%, 2018 | LloydsBanking

Online banking is a fast, easy and cost-effective way to manage personal and professional finances. If you’re already an online banking user, you know how useful it can be. With online banking, internet users can easily move money between all of their accounts and managing it from anywhere at any time. Forget about bankers’ working …

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