RESOURCES

Omnichannel Experience is Ranked as the First Priority for B2B Businesses at a Rate of 50% in the Next Two Years | Accenture

Prioritizing the lead generation challenges and setting B2B marketing objectives is just the start. The next steps include evaluating the existing program performance against priorities, identifying gaps and new buyer-centric programs to test and roll-out, looking at program diagnostics, and reporting performance. Take a glance a the top priorities for B2B businesses in the next two years: Providing an …

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The Total Online Banking Audience Size in France is 74% of The Total Digital Population in 2018 | ComScore

Online banking, known also as internet banking, is an electronic payment system that enables customers of a bank or other financial institution to conduct a range of financial transactions through the financial institution’s website. Take a glance at the online banking size in the EU5 markets, the total online banking audience in France is 74% of the total digital population 81%, while Germany total digital …

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Online Banking in Europe, June 2018 | comScore

In Europe, online banking became one of the most frequently used banking touchpoints. It is relatively high but still has plenty of room for growth. In the same context, comScore has published its 2018 “Online Banking in Europe” report, which uses multi-platform data from 5 European countries (France, Germany, Italy, Spain and the UK) to …

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Affiliate World Europe Barcelona 2018 | Spain

Affiliate World Europe Barcelona 2018 is one of Affiliate World Europe series of Affiliates, digital marketing, and social media conferences. It’s considered to be the only absolutely must attend global conference for Super affiliates, which includes a network of founders, investors, and experts from some of the biggest tech giants in the industry. Affiliate World Europe Barcelona 2018 is …

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42% of the European Christmas Budget in 2017 Will Be Spent on Gifts | Deloitte

For Many, Christmas is the most wonderful time of the year, but sometimes gift shopping can also make it the most horrible time of the year. People in Netherland and Europe spend on gifts between €120 and €188 on average. In general, Spain holds the highest expected spending during holidays, followed by the UK and …

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The New Faces of Gaming, Feb 2017 | ISFE & Ipsos Connect

It is obvious that young people are the most common games users, but there is a rise in gaming among older generations. On the other hand, the smartphone has made gaming more accessible & desirable for a wider age group than ever before. Most people are on their smartphones and a few of them are …

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The Future of Mobile Communications | GSMA

Communication is a key part of an operator’s broader relationship with customers for enabling them to interact easily with end-users. Nowadays people are increasingly relying almost entirely on their mobile phones to communicate with others. Check the below insights to study more about the use of traditional mobile operator voice and SMS services across four markets: …

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Digital Media Consumers: Cross-Country Trends, 2016 | PayPal

Online marketplaces become more convenient, devices become more accessible, storing and streaming content on one device becomes more reliable. That affects consumer’s behavior in using media. Read the following information to understand the state of digital media consuming across 2 media segments (eBooks & Games): eBooks 58% of UK eBook readers read mystery, thriller and …

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