RESOURCES

The Arab World Online 2017 | MBRSG and Bayt.com

The study conducted by MBR School of Government revealed that by 2021, it is predicted that 47 million new internet users, 45 million new mobile broadband users and around 160 million new social media users will come online in the Arab region. Many of the transformations are changing how societies in the region interact, how …

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2018 B2B Marketing Survey | Contentive

The modern B2B marketer is changing the way they work with to generate new business and deliver ROI.  They’re constantly testing and learning which channels work for them using a data-driven multi-touch approach when planning their marketing strategies. They’re also leveraging emerging technologies such as artificial intelligence and personalization. Find out the main insights sheds …

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Digital Intelligence Briefing: 2018 Digital Trends in Retail | Econsultancy & Adobe

The focus on the customer experience (CX), as well as the content, has risen steadily in recent years and has been largely a ‘south to north’ phenomenon. 2018 is the year of CX again as companies get a quantifiable uplift from a customer-centric approach and organizations committed to CX are shown to outperform their peers. …

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Instagram is the Most Used Platform by Online Users in the MENA Region To Rent Apartments With a Rate of 53.52%, 2018 | Crowd Analyzer

Renting and buying are two different scenarios, with different target audiences and even different platforms, every objective or goal of realtors changes the way they utilize social media. Online users are relied on Instagram to rent apartments than those who selling or buying units is their objective. 53.52% of surveyed online users in the MENA region …

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Online Users in the MENA Region Showed More Interest in Buying & Selling Apartments Online, 2018 | Crowd Analyzer

Real Estate, just like any other industry, is closely related to social media. Agents, customers, buyers, and renters are all involved and present on different social media. 33.7% of surveyed online users indicated that they mostly prefer to buy & sell apartments online, while buying & selling villas is ranked as the second interest with …

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What Does Social Media Tell Us About Real Estate in the MENA Region, 2018 | Crowd Analyzer

Social media platforms are growing to become the public sphere everyone goes to in order to search, check products, survey, and even get inspired. Browsing Instagram or Twitter, you can find agents, mortgage companies and real estate firms using such platforms to increase brand awareness, sales, leads and much more. Hence, these social media advertising …

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The State of Social Media in the MENA Region, 2018 | Crowd Analyzer

Social media use in the Middle East has reached its peak especially in countries such as the UAE which recorded the highest social media penetration ever estimated by 99% in 2018. Saudi Arabia also recorded the highest year-over-year growth in the number of social media users with a rate of 32%. All these indicators and more …

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65% of the Total Population in the Middle East Are Using the Internet, 2018 | Hootsuite & We Are Social

The total internet users in the Middle East reached 164 million with a penetration rate 65% of the whole population. On the other side, the total number of active social media users in the Middle East reached 130 million users while the active social media users are 52% of the total population. Mobile connections are getting faster all over the world, 128% of …

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The Outreach: Digital Marketing Summit 2018 | Dubai, UAE

  Check this list of the Top Digital Marketing and Technology Events in UAE during 2018 For the 3rd year, the Digital Marketing Summit 2018 will be held from 5 to 6 of September 2018 in Dubai, UAE. The summit is organized by fleming, and the 3rd edition theme is ‘Insights on Consumer, Branding, and ROI …

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Online Retail Sales During Ramadan In the Middle East Are Increasing by 29%, 2017 | Criteo

Shoppers start buying before Ramadan starts and the trend continues to escalate during first few weeks, with the highest uplift in online retail sales seen in the third week of Ramadan. During Ramadan, online retail sales in the Middle East are increasing by 29% with an uplift in visitors by 21%. The extraordinary uplift in online retail …

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