RESOURCES

Attitudes to Digital Video Advertising, 2018 | IAB Europe

In Europe, digital advertising is estimated at a €41.9 billion which continues to be driven by video and mobile. Indeed, digital video increased by 21.4% in 2016 to a market value of €3bn and now almost half of the digital video is generated programmatically (46.5%). Find more insights into the status of adoption and buy-side …

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News Websites Are the Most Used for Digital Video Advertising in Europe With a Rate of 67%, 2018 | Iab Europe

The rise of social video allows this content to be shared easily and quickly, for example, current news stories can be shared widely across social media platforms making these attractive content pieces for advertisers. Video advertising is a commercial that may appear before, during, and or after a variety of content including streaming video, animation, …

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Digital Advertising 2020: Insights into a New Era of Advertising and Media Buying | Salesforce

Marketing and advertising are becoming increasingly integrated, with the steady increase in depending on a myriad of data sources to personalize advertising and measure performance. Dominant channels – and thus budgets – are shifting, too. Increasingly, advertisers will rely on major platforms under the Google and Facebook umbrellas to deliver their messages. There has been …

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Digital Travel Marketing 2018 Conference | London, UK

Digital Travel Marketing 2018 Conference is considered to be the first event combines together digital marketing and the travel industry. It is organized by Global Insight Conferences Ltd, that produces a series of high-quality business events around the world. Digital Travel Marketing 2018 is a one-day event, that takes place on 13th September 2018 in Cavendish Conference Centre, Central …

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2018 B2B Marketing Survey | Contentive

The modern B2B marketer is changing the way they work with to generate new business and deliver ROI.  They’re constantly testing and learning which channels work for them using a data-driven multi-touch approach when planning their marketing strategies. They’re also leveraging emerging technologies such as artificial intelligence and personalization. Find out the main insights sheds …

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Litmus Live Conference London 2018 | UK

Litmus live conference London 2018 is one of the Litmus live series of digital marketing & social media events around the worldwide, that will hold also its event in Boston (September 17-19, 2018) and in San Francisco (November 8-9, 2018) in the USA this year. Litmus live conference London 2018 is a one-day event, that gathering the …

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Brighton SEO Conference 2018 | Brighton, UK

Brighton SEO conference 2018 in Brighton is one of the Brighton SEO series of digital marketing conferences and training events around the world. It is a twice-yearly search marketing conference and training event, that introducing experts speakers and packages of valuable sessions and workshops in the digital marketing industry. This year’s conference is a 2-day event, that …

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Insight Lancaster Marketing Conference 2018 | Lancaster, UK

Insight Lancaster Marketing Conference 2018 is the Lancaster’s Marketing Group (LMG) annual digital marketing & social media event. Insight Lancaster Marketing Conference 2018 focuses on providing education and networking opportunities to marketers, agencies, and freelancers – in and around Lancaster County. It will combine a gathering of the best industry’s leaders, experts, marketers, and advertisers, in addition to …

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Digital Growth Unleashed Conference 2018 | London, UK

Digital Growth Unleashed Conference 2018 in London is part of the Data Driven Business series of digital marketing & social media events around the whole world. Digital Growth Unleashed Conference 2018 is focusing on how to attract the right audience, align business models with the user experience, optimize the lifetime value of client relationships and …

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Festival of Marketing London 2018 | London, Uk

The Festival of Marketing is an annual digital marketing & social media event, that is launched around the world, which is considered to be a unique experience where ambitious marketers can discover, learn, celebrate and shape the future together. The Festival of Marketing London 2018 introduces a great opportunity to learn, meet, and network with and …

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