Airship is a digital customer experience specialist. It takes feeds of transactional data into the Airship CRM, creating customer profiles with relational data from booking, WiFi, Feedback, EPOS, unique codes and loyalty platforms. This allows it to create a single customer view and activate segment-relevant content which is delivered through campaigns and customer journeys by email, SMS and call, all designed to drive a higher ROI. It has applications for gifting, feedback and WiFi all built in.