GeoShack is looking for a Social Media Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
Job Responsibilities:
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification.
- Generate, edit, publish and share daily content that builds meaningful connections and encourages community members to take action.
- Manage all user-generated content in line with the moderation policy for each community
- Create editorial calendars and syndication schedules.
- Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information.
- Collaborate with departments to manage reputation, identify key players and coordinate actions.
- Design graphics for use in media and multi-media products.
- Develop concepts, graphics and layouts for product illustrations, company logos and internet website pages.
- Update and maintain company internet websites as needed and required.
- Assist in managing all brand assets as it relates to external and internal marketing materials.
Job Requirements:
- Bachelor’s degree in communications, marketing, business, new media or public relations.
- At least 3 years of working experience in a social media role.
- Proven working experience in social media marketing or as a digital media specialist.
- Effective knowledge of dealing with various social media platforms such as (Instagram, Facebook, YouTube, LinkedIn and Twitter).
- Proficient experience in using reporting and analytics tools such as (HootSuite, Hubspot, MeetEdgar and Sprout Social).
- Expert understanding of (Google Analytic, Keyword Planner and Google Trends).
- Adequate knowledge of (web design, web development, CRO and SEO).
- Basic experience with (InDesign, Photoshop or Illustrator).
- Strong working skills in using (MS Excel).
- Excellent command of Spanish or French is a plus.
- Ability to manage a multitude of tasks, projects and information simultaneously in a fast-paced environment.
About GeoShack:
GeoShack provides sales, service and rentals of GPS, lasers, survey equipment, machine control systems and more for the construction, survey, engineering and agricultural markets.