University of Delaware is looking for a Social Media Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Assist with the management, engagement and content creation of the University’s presence on social media platforms including, but not limited to (Facebook, Twitter, YouTube, LinkedIn, Pinterest, Google+, Instagram, Storify and Tumblr).
• Develop unique multimedia and content for social media outlets including executing contests, campaigns, curation of user-generation content and real-time coverage.
• Monitor UD social media accounts, compiling reports on major brand moments/events and advising on best practices and future opportunities from those insights.
• Direct inquiries to the appropriate unit and provide answers/guidance to audience posts and questions, specifically but not limited to (Facebook, Instagram and Twitter).
• Prioritize and schedule posts for shared central accounts across various departments and units.
• Create social media campaigns and integrate social media into existing events.
• Coordinate and staff OCM-sponsored social media events.
• Research emerging platforms to advise the digital content manager on potential strategies and best practices for implementation University-wide.
• Execute paid social media campaigns across multiple platforms.
• Manage the planning calendar and implementation of student achievement announcements via (Merit software).
• Ensure that all materials meet established University standards of appearance, content and style.

Job Requirements:

• Bachelor’s degree in English, journalism, communications, marketing or related field.
• At least 2 years of working experience as a social media specialist.
• Effective experience in utilizing social media management tools (preferably Hootsuite Enterprise).
• Deep understanding of working with a variety of social media platforms as well as other digital creation and distribution tools that go beyond social media.
• Deep working experience in using MS Office.
• Solid knowledge of University policies and procedures and faculty resources preferred.
• Ability to work under tight deadlines with short turnarounds in a fast-paced working environment.

About University of Delaware:

University of Delaware is a diverse institution of higher learning, fostering excellence in research. UD has seven colleges, providing outstanding undergraduate, graduate and professional education, serving the local, regional, national and international communities.