Expedia is looking for an SEO Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

• Create detailed keyword research and review associated site performance.
• Improve keyword usage as necessary and recommend changes to internal link structure.
• Perform recommendations for improved traffic and conversion and hand off to relevant development teams.
• Build and update page content on an ongoing basis including articles or blog style content.
• Participate and manage ad-hoc project requests for improved business performance.
• Manage day-to-day relationships with external SEO vendors.
• Use the data-driven approach to identify and focus on relevant pages to analyze.
• Provide traffic and conversion audits across POSs to understand which keywords and associated pages are bringing in the highest traffic and conversion.
• Benchmark and monitor competitor performance and activities.
• Produce regular SEO newsletter for distribution throughout Expedia.

Job Requirements:

• Minimum 3 years of experience in SEO analysis, search engine marketing or other analytical online marketing.
• Proficient experience in working with large sets of data and analytics is important.
• Demonstrates an understanding of the principles of optimization for natural search.
• Basic knowledge of any Asian language is a big plus.
• Excellent command of English language is required.
• Effective written and verbal communication and presentation skills.
• Strong working skills of using MS Office.
• Solid communication and organizational skills.

About Expedia:

Expedia is one of the world’s largest online travel companies with an extensive brand portfolio that includes some of the world’s leading online travel unique brands.