Ametek is looking for a Digital Marketing Specialist. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.
- Oversee and manage all digital marketing initiatives and analytics of executed activities.
- Manage and create marketing content on an on-going basis to deliver the strategic marketing plan including (Advertising, collateral, white papers, articles, emails, social media and presentation decks).
- Use SEO strategies and tactics including the use of keywords to drive organic traffic to the website.
- Improving organic search engine performance and goal-setting based on (click-through rates, traffic and conversions).
- Deliver routine analytics to senior management illustrating key measurement metrics and how they stack up against our competitors.
- Launch and optimize social media marketing campaigns.
- Responsible for project review and (ROI) calculations for all marketing endeavors.
- Support product positioning of the existing portfolio and new product launches.
- Report on KPIs tied to demand and lead generation.
- Assist with event marketing efforts to create event marketing strategies, produce signage, event collateral and promotions.
- Work with sales and market development to develop compelling customer presentations focused on the HKPs value proposition to our target markets.
- Provide commercial and technical support to OEM customers.
- Bachelor’s degree in marketing or equivalent field.
- At least 3 years of working experience in managing digital marketing in-house or at an agency.
- Extensive experience of using (Google Analytics, Google AdWords and Bing).
- Basic knowledge of HTML and content management systems is preferred.
- Proficient working skills of using MS Office.
- Excellent written and verbal communication skills.
- Advanced understanding of the value selling concepts.
- Ability to understand and communicate market trends and specific customer needs.
- Ability to work under tight deadlines with short turnarounds in a fast-paced working environment.
Ametek is an American global manufacturer of electronic instruments and electromechanical devices with headquarters in the United States and over 220 manufacturing sites worldwide.