Digital Marketing Jobs & Apprenticeships

Frank Davis

USA

Expires on 2018-03-22

Job Type Full Time Experience Needed +4 Years Career Level INTERMEDIATE - LOWER LEVEL

Digital Marketing Manager

Tenable Network Security is looking for a Digital Marketing Manager. If you meet the requirements below, you will be eligible to apply via Digital Marketing Community.

Job Responsibilities:

  • Develop, implement and optimize our lead generation and customer acquisition strategy to achieve revenue and pipeline goals.
  • Draft RFPs, develop media plans and execute complex mixed media programs with external media vendors, agencies and publishers.
  • Maintain a data-first approach through continual tracking, reporting, optimization and experimentation (A/B testing) to meet or exceed company goals.
  • Work cross-functionally across the organization to oversee the timely execution of demand generation marketing plans.
  • Develop and execute end-to-end email strategy that spans prospects, leads and customers.
  • Define, track, measure and report on campaign metrics and KPI’s.
  • Regularly communicate campaign performance to key business partners.

Job Requirements:

  • Bachelor’s degree in marketing, communications or a relevant field of study.
  • At least 4 years of working experience in B2B campaign design and digital demand generation in the B2B, high-tech product/services or an advertising media agency.
  • Proficient understanding of all digital acquisition channels including (lead buys, content syndication, sponsorships, social, display, e-commerce, list buys and ABM tactics).
  • Deep working experience in using industry tools and analytics packages including (email, web analytics, CRM and marketing automation platforms).
  • Ability to manage time and multiple priorities with a variety of internal and external stakeholders.
  • Superior verbal and written communication skills.

About Tenable Network Security:

Tenable Network Security is the first cyber exposure platform to provide visibility into an asset on any computing platform, including purpose-built applications for vulnerability management, container security and web application scanning.

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