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Free Shipping Is Important Factor for 74% of US Online Shoppers, 2017 | UPS

74% of US online shoppers cited that shipping fees are an important factor during the product search and selection process, with over than half of shoppers, abandoned their carts when realized that the total purchase – including the shipping cost – became more than what they expected.

44% of US online shoppers agree for slow transit time to qualify the free shipping, with 41% who search for choosing the slowest transit time, 36% choose ship-to-store and 29% join a loyalty program which provides free shipping as an appealing element of membership rewards program.

Free shipping is an important factor for 74% of US online shoppers

The Infographic Shows the Factors Affect the US Online Shopping