Via looking at a number of compelling statistics about buyer behavior and opinions towards the e-commerce videos, the marketer finds that 80% of users recalled watching a video ad in the past month.
- 92% of shoppers say visuals are the most influential factor impacting their buying design.
- 1 of every 4 Shoppers Says that they use YouTube to search for video related to products they are considering buying in store.
- 44% of buyers viewed an online video while searching for local products or services.
- 51% visited the company website.
- 33% visited the store.
For more information, please visit the “Benefits of Product Video Production” full infographic.